Book Marketing, Author Publicity, Branding

Thursday, September 23, 2010

Stephen King Discusses EBooks

Bestselling horror author Stephen King recently discussed the future of the publishing industry with CNN, which predicts 50 percent of all books sold in 2015 will be EBooks.  King was one of the first high-profile authors to embrace EBooks.  My favorite quote from this interview by King:  "Books aren't the important thing.  Books are a delivery system.  The important thing is the story."  Bottom line:  authors that don't embrace change and keep up with the latest delivery systems for their books will get left behind.


jsnapp said...

Trying to decide on a cover image has been my biggest challenge yet in the e-book market. I have some manuscripts ready to go, formatted and ready to upload but have to get the cover lined up before I can copyright.

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