The Magic of Niche Marketing

I have spent a lot of time on this blog talking about why niche marketing is so important to authors.  The publishing industry is awash in new books.  Last year, more than one million titles were released.  It's not enough anymore for an author to hope their book gets carried in every...

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Best Book Recommendation Services

The folks over at Lifehacker polled their thousands of readers, and came up with a list of the Top Five preferred book recommendation services.  If you're an author looking to get more exposure for your book, it's worth checking out one of these services.  Better yet:  most of them are...

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What Happens On Your Book's Release Date...and What Doesn't

"Hi Terry.  Today is my book's release date, and I went to 18 different bookstores and didn't see my book in any of them.  How many books have I sold so far?  When am I going to be on TV?" At least a couple of times a month, I receive a phone call or an email from an author an their...

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