Book Marketing, Author Publicity, Branding

Thursday, April 26, 2012

Reader mail: Niche Marketing Success Story

Today's post is an email I received from an author in response to Mark Mingle's guest post:  Are We Having Fun Yet?  Lisa Y. Potocar is the author of "Sweet Glory."  Lisa's email is a great example of why authors must be intimately involved in promoting their book, and how targeting...
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Tuesday, April 24, 2012

Guest Post: Are We Having Fun Yet?

Today's guest post comes courtesy of Mark Mingle. - Terry When it comes to selling books, something is wrong if you are not having fun. Very wrong. Think about it. You have taken your book from an idea, to a manuscript, now to a published work. No one knows it inside and out like you do, and ...
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Tuesday, April 10, 2012

Guest Post: Sell Books With a Book Contest

Sell Books With a Book Contest By Sandra Beckwith Do you want people in your social networks talking about your new book? Host a book contest! With the right prizes, this promotional tactic can generate book sales, blog subscribers, Twitter followers, or Facebook fans (or all of the above). Book...
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